In Fiji, UNAIDS in collaboration with the Fiji Positive Network and the Rainbow Pride Foundation, has launched a social media campaign showing the similarities of the current COVID-19 pandemic with the ongoing HIV epidemic. Drawing on the lessons learned from the HIV response, the campaign is urging people to act with kindness, not stigma and discrimination, and respect people living with HIV and affected by COVID-19 everywhere, including on social media. The campaign emphasizes the importance of respecting the right to privacy, ensuring that people’s identities and personal information are not released without their permission. The initiative includes the dissemination of postcards and key messages on social media.
