Her Royal Highness Crown Princess Mette-Marit of Norway has been a UNAIDS International Goodwill Ambassador since 2006. She particularly focuses her work and support on the empowerment of youth in the AIDS response.
The Crown Princess, a mother of three, has a long-standing interest in development and public health issues. Her studies at the School of Oriental and African Studies in London, United Kingdom, and her early work with the Norwegian Agency for Development, raised her interest and attention on the issue of HIV.
Her Royal Highness has participated in several international AIDS conferences and undertaken a number of global field visits to raise awareness and advocate for the work and mission of UNAIDS. In particular, she has been spearheading the inclusion of young people in the AIDS response and strongly believes in the concept of a new generation leadership to provide young people with a voice and a means to implement power.
The Crown Princess has actively engaged with the UNAIDS youth agenda through a series of critical contributions, including assisting UNAIDS in its strategic activities around youth programming and leadership.