UNAIDS and the hotel InterContinental Genève are entering into a new partnership. The collaboration comes as the landmark Geneva hotel will celebrate its 50th anniversary.
The Memorandum of Understanding was signed at a ceremony on the 21 November at UNAIDS headquarters in Geneva. During the ceremony, UNAIDS Executive Director, Michel Sidibé discussed the importance of the active involvement of the private sector in the response to HIV with the General Manager of the hotel InterContinental Genève, Jürgen Baumhoff.
The public-private partnership will focus on a number of issues including ensuring children are born free from HIV and that their mothers can continue with antiretroviral therapy. Another important aspect is ensuring children living with HIV have timely access to life-saving treatment.
One of the first initiatives of the joint partnership will be the launch of a campaign to raise awareness and funds for an AIDS-free generation. The campaign will be launched on 16 December 2013.
The InterContinental Genève is celebrating 50 years starting in January 2014, and as part of our commitment to the UN and World Community, we are delighted to contribute to making a difference to tackling the global societal challenge in support of the elimination of new HIV infections among children, which is one of the key areas of work of the UN community in this city. We are excited to start working with UNAIDS and are determined to galvanize further support for this important cause.
Jürgen Baumhoff, General Manager of the hotel InterContinental Genève
UNAIDS is delighted to embark on this new partnership. We’re honoured to be celebrating the 50 year anniversary of the InterContinental Genève together and by combining our efforts we will accelerate progress in achieving an AIDS free generation.
Michel Sidibé, Executive Director of UNAIDS
